Country Manager
About the company
An established European healthcare solutions provider is expanding its presence in Germany and is seeking an entrepreneurial Country Manager to lead its commercial growth.
The company delivers innovative solutions that help hospitals increase clinical capacity, improve patient access, and optimise the use of diagnostic and treatment infrastructure. Working closely with healthcare providers, it offers flexible, long-term service solutions designed to support hospitals through capacity constraints, modernisation projects, and changing patient demand.
With operations across multiple European countries and significant investment supporting its continued growth, the business is entering an exciting phase of expansion in Germany. This newly created leadership role offers the opportunity to shape market strategy, build strategic partnerships, and establish a strong local presence.
About the role
The Role
Reporting to the international leadership team, you will be responsible for driving the company's commercial development throughout Germany. This is a strategic, hands-on role combining business development, key account management, market development, and cross-functional collaboration.
You will identify new growth opportunities, develop long-term customer relationships, and position the organisation as a trusted healthcare solutions partner rather than simply an equipment supplier.
Key Responsibilities:
- Strategy & Growth: Develop and execute the commercial growth strategy for Germany.
- Business Development: Identify and secure new business opportunities within the healthcare sector.
- Partnership Building: Build long-term partnerships with hospitals, healthcare networks, outpatient providers, and diagnostic organisations.
- Negotiation: Lead complex commercial negotiations from initial engagement through contract signature.
- Account Management: Grow existing customer relationships while developing new strategic accounts.
- Market Analysis: Analyse market developments and identify emerging opportunities.
- Cross-Functional Collaboration: Collaborate with international operations, service, engineering, and leadership teams to ensure successful project delivery.
- Industry Representation: Represent the company at relevant industry events and conferences.
About you
Candidate Profile
We are looking for an experienced commercial leader with:
- Industry Experience: A successful background in MedTech, diagnostic imaging, healthcare services, healthcare infrastructure, or capital equipment.
- Sales Leadership: Proven experience managing regional or national sales activities within Germany.
- Consultative Selling: Strong consultative selling and strategic business development skills
- Established Network: An active network within German hospitals, healthcare providers, or diagnostic organisations.
- Procurement Knowledge: A solid understanding of German healthcare purchasing processes and decision-making structures.
Personal Qualities:
- Mindset: Entrepreneurial mindset with a passion for building and scaling new markets.
- Drive: Commercially driven, proactive, and results-oriented.
- Approach: Strategic thinker balanced with a pragmatic, hands-on style.
- Relationship Building: Excellent relationship-building and stakeholder management skills.
- Independence: Resilient, self-motivated, and comfortable working autonomously.
- Languages: Fluent German and strong English language skills.
Mobility: Willingness to travel regularly across Germany.
What's on Offer:
- Impact: A unique opportunity to build and lead the German business for a rapidly growing international healthcare organisation.
- Autonomy: High level of independence, ownership, and strategic influence.
- Exposure: Direct collaboration and visibility with senior international leadership.
- Compensation: Competitive base salary, performance-based bonus, car allowance, and a comprehensive home-office package.
- Growth: Excellent long-term career progression opportunities within an expanding European business.
