Commercial Excellence and Transformation Director

Transform How We Sell. Shape How We Grow.

What happens when commercial strategy, data, technology and people come together to unlock a new level of business performance?

Our client is an established, innovation-led MedTech business with a genuine commitment to delivering better outcomes for patients. We’re looking for a commercially driven, forward-thinking leader to transform how their EMEA business operates, bringing greater insight, consistency and effectiveness to commercial execution across multiple markets.

This is an opportunity to shape the commercial engine behind a growing medical device business, leading initiatives that improve sales performance, sharpen pricing strategy, unlock actionable insights and equip teams with the skills and tools to succeed.

Reporting into senior regional leadership, you’ll work closely with senior commercial leaders and cross-functional teams across EMEA, with the scope to influence strategy, embed best practice and deliver measurable business impact.

You’ll take ownership of the regional commercial excellence agenda, building the processes, systems and capabilities that help teams make better decisions, sell more effectively and deliver sustainable growth.

Your responsibilities will include:

• Lead CRM transformation: Own the business-wide CRM strategy, implementation and adoption, creating consistent sales processes, stronger pipeline visibility and more reliable forecasting across markets.
• Turn data into commercial advantage: Develop a robust commercial intelligence capability, translating customer, pipeline and performance data into actionable insights that drive better decisions and uncover new growth opportunities.
• Drive pricing excellence: Establish pricing strategies, governance frameworks and performance tracking to improve price realisation, strengthen margins and support more effective tender and negotiation outcomes.
• Elevate sales effectiveness: Introduce consistent approaches to opportunity management, account planning, forecasting and performance measurement, helping teams focus on the activities that deliver the greatest commercial impact.
• Build world-class sales capability: Lead the development of a regional Sales Academy, strengthening onboarding, consultative selling, value-based selling, negotiation, coaching and ongoing professional development.
• Embed a culture of accountability: Establish clear KPIs, governance and performance routines that improve visibility, encourage ownership and raise the bar across countries.
• Lead transformation and change: Partner with Country General Managers, Sales Leaders, Marketing, Finance, IT and other stakeholders to turn strategic priorities into practical, sustainable improvements.
• Build and inspire a specialist team: Lead and develop capabilities across commercial analytics, CRM and sales enablement, pricing, and sales excellence and training.

We’re looking for an experienced commercial transformation leader who combines strategic vision with the ability to make change happen on the ground.

You’ll ideally bring:

• 12+ years’ experience in commercial leadership, commercial excellence, sales operations, sales enablement or business transformation within MedTech or medical devices.
• A proven track record of leading CRM implementation or major transformation programmes, ideally using Salesforce or a comparable platform.
• Strong expertise in commercial analytics, sales force effectiveness, pricing strategy and governance, and sales capability development.
• Experience working across multiple countries, cultures and commercial models within an international organisation.
• A track record of influencing senior stakeholders and embedding new processes, systems and ways of working.
• Strong commercial and financial acumen, with the ability to connect data and strategy to measurable business outcomes.
• Excellent leadership, communication and change management skills, with the ability to bring diverse teams together around a common vision.

What Success Looks Like

You’ll help create a more connected, data-driven and commercially effective regional organisation. Success will be reflected in stronger CRM adoption, more accurate forecasting, improved pricing and margin performance, greater sales productivity and a consistent approach to sales development across markets.

Above all, you’ll help turn commercial insight into action, giving teams the clarity, capabilities and confidence to deliver sustainable growth.

Why our client?

This is a rare opportunity to shape how a growing medical device business sells, operates and grows across EMEA. You’ll have the scope to lead meaningful transformation, influence senior decision-making and build capabilities that make a tangible difference to commercial performance.

If you’re motivated by solving complex business challenges, driving change across international markets and creating the foundations for long-term growth, this is your opportunity to make an impact.

Ready to transform commercial performance and shape the future of commercial excellence in MedTech?

Salary of £150k basic + package